Elevating an education brand
Their previous website lacked a clear cohesive visual identity, was text-heavy, and used irrelevant imagery, resulting in poor retention and low sign-ups.
The vision was to completely overhaul their brand and foster a new visual direction while fine tuning their content strategy to maximize engagement from students and parents.
Building an internship hub
Each program now offers clear, summarized categories, giving students all the essential information they need to confidently enrol in an internship program.
Real students, real results
Testimonials are central to showcasing student experiences. Modular testimonial cards help share success stories, that can be added anywhere at anytime.
Highlighting the difference
Clear expectations and highlighted team expertise set Crimson apart. Showcasing global success builds credibility for their programs.
Transforming Student Success
42K monthly site visits since launch
4.5K students signed up for programs
36% increase in sign up conversion
